Welcome to Strategy Skills episode 498, an interview with the coauthor of Triple Fit Strategy: How to Build Lasting Customer Relationships and Boost Growth, Christoph Senn. In this episode, Christoph introduces us to the concept of the "Triple Fit Strategy," a groundbreaking approach to strategy and sales with the power to transform businesses. It replaces the traditional single product-market fit with a three-fold alignment: planning, execution, and resource fit. Christoph Senn is an adjunct professor of marketing at INSEAD, one of the world's leading and largest graduate business schools. He is also Codirector of the INSEAD…

     Welcome to Strategy Skills episode 497, an interview with the author of 12 Questions for Love: A Guide to Intimate Conversations and Deeper Relationships, Topaz Adizes. After a decade of exploring human connections through 1,200+ conversations in his Emmy Award-winning experience design studio, Topaz Adizes founder of The Skin Deep, popular on TikTok (1.2M) and Youtube (905k), is bringing his knowledge of the power of questions to the workplace. In this episode, Topaz shares his filmmaking journey leading to creating "The And," a project focused on deep, human conversations. He emphasizes that in order to have meaningful…

     Welcome to Strategy Skills episode 496, an interview with the author of Hospital, Heal Thyself, Mark Taylor. In this episode, we explore the challenges and potential solutions in the healthcare industry, focusing on Dr. Litvak’s methods. The discussion highlights the inefficiencies in hospital operations, such as overcrowding and unnecessary expenditures, and the reluctance of hospital CEOs and surgeons to adopt more efficient practices. Dr. Litvak's methods, which involve optimizing surgical schedules, have been successfully implemented at many top 12-ranked hospitals to save hundreds of millions of dollars and countless thousands of patient lives. Mark Taylor is a…

     Welcome to Strategy Skills episode 495, an interview with healthcare visionary, Eugene Litvak. In this episode, Eugene discussed the challenges in global hospital management, highlighting overcrowded emergency departments, nursing shortages, rising healthcare costs, and mismanaged surgery schedules leading to delays and increased mortality. Eugene discussed ways to improve the current healthcare system to save millions of dollars for each hospital while improving patient satisfaction and outcomes, nurse retention, hospital efficiency, and addressing healthcare disparities and inequities. Eugene Litvak, PhD is President and CEO of the nonprofit Institute for Healthcare Optimization. He is also an Adjunct Professor in…

     Welcome to Strategy Skills episode 494, an interview with the author of Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future, Brian Solis. In this episode, Brian discusses the concept of 'Mindshift'—moving beyond industrial-era, business-as-usual mindsets to become a visionary for a future that has yet to emerge. He also explores the importance of a beginner's mind, emphasizing the need for curiosity and awareness in leadership, which opens the door to new possibilities and fosters innovation. Brian Solis is a world-renowned futurist, keynote speaker, and author of over 60 industry-leading research publications and 8 best-selling books exploring…

   Welcome to Strategy Skills episode 493, an interview with the coauthor of the book Personalized: Customer Strategy in the Age of AI, Mark Abraham. In this episode, we explore the rise of personalization through digital tools and AI, and how companies and organizations are leveraging it to build connections and engage with their customers. We discuss companies that excel in this area, such as Starbucks with its personalization engine, and Spotify with its tailored music recommendations. Personalization is not just about data; it's also about responding effectively to customer insights, enhancing customer experiences, and driving growth. Mark Abraham…

     Welcome to Strategy Skills episode 492, an interview with the co-author of the book Personalized: Customer Strategy in the Age of AI, David C. Edelman. This book is a playbook for delivering true personalization at scale that will help executives learn how to put personalization at the center of their strategy and accelerate growth. BCG's Mark Abraham and HBS's David C. Edelman describe five promises of personalization: Empower Me, Know Me, Reach Me, Show Me, Delight Me. David C. Edelman is a senior lecturer at Harvard Business School, an executive adviser and board member to brands and…

    Welcome to Strategy Skills episode 491, an interview with the author Directional Living: A Transformational Guide to Fulfillment in Work and Life, Megan Hellerer. In this episode, Megan shares her experience as an executive at Google and how she realized the misalignment in her career path, which led to physical and mental health issues. She also discusses how she navigated through it by listening to her inner voice and experimenting with new paths. Additionally, Megan explains how she built her coaching practice, how to find clients that are a good fit for you, the common issues clients face, and…

Every Single Strategy Has Its Unique Risk Start with understanding risk in an investment strategy A business strategy tries to solve a set of problems to increase returns while minimizing risk. The return side is well-covered with numerous tools, analytics and frameworks to more or less accurately estimate free cash-flow, economic profit, NOPAT, enterprise value, EBITDA, net income, ROIC and any other return measure you use. Pick up any seminal textbook on strategy, valuation and corporate finance and the majority of calculations are about returns and growth. Take a moment to think about your own recent discussions on risk, the…