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Long-form essays, field notes, and frameworks from the FIRMSconsulting team — published weekly.

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Published weekly
  • NYU Stern’s Prof on How AI Is Rewriting the Future of Work (with Ben Zweig)

    When most executives discuss AI, they focus on automation. Dr. Ben Zweig, NYU Stern professor and CEO of Revelio Labs, explains why the real disruption isn’t machines replacing people, it’s our failure to rethink how work is structured. “Labor markets are not as sophisticated as capital markets,” Ben explains. “We allocate capital efficiently, but not…

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  • $12B Investment Firm CEO on Saving the American Dream (with Mark Matson)

    In this conversation, Mark Matson explains that “we often build our lives on things we are certain about that simply are not true.” He describes how “we don’t actually see the world… we see screens of how we think the world is.” He explains that these screens create “a double paradox” shaping what we think…

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  • Why Executive Leaders Feel Lonely with Adam McGraw

    Adam McGraw is a Fortune 100 VP turned entrepreneur and co-founder of CREW, a leadership community. “We try and really curate it for folks that are in the VP and above through CEOs as well, founders, etc., so that they have this kind of safe white space atmosphere to really consistently plug in and build…

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  • Microsoft CTO Marcus Fontoura on AI, Human Agency and the Future of Work

    Technology is reshaping the world at a pace few people, inside or outside the industry, expected. But every so often, you meet someone who has not only witnessed the major waves of technological change, but helped build them. In this conversation, Marcus Fontoura, Technical Fellow and Corporate Vice President at Microsoft, CTO for Azure Core,…

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  • How to Have More Hope with Dr. Julia Garcia

    In this episode, Dr. Julia Garcia explains why hope is a habit and why it is critical for us to remove what blocks hope. She describes what happens inside teams when leaders lose hope, including “the culture that creates, the burnout that leads to, the discouragement and defeat.” Julia shows how unprocessed emotions drain leaders…

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  • Former U.S. Intelligence Officer on AI, Leadership, and Thinking Like a Spy (with Anthony Vinci)

    In this conversation, Anthony Vinci explains that “AI is going to be able to do more and more of what people do.” He describes a future where “AI is going to get better and better at doing what people do,” and highlights that leaders must understand “how do you figure out what AI is good…

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  • Why Play Is a Strategic Advantage with Cas Holman

    When was the last time you played, really played? For Cas Holman, founder and chief designer of Heroes Will Rise and star of Netflix’s Abstract: The Art of Design, play isn’t childish. It’s the foundation of human creativity, resilience, and connection. She worked with LEGO, Disney Imagineering, and the LEGO Foundation and on a mission…

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  • Raj Sisodia on Conscious Capitalism and How Business Can Heal the World

    Raj Sisodia has spent his life asking one question: Can business make people’s lives better instead of draining them? He holds a PhD in Marketing and Business Policy from Columbia University, co-founded Conscious Capitalism with John Mackey, the founder of Whole Foods Market, and has advised global companies from Tata Group to AT&T. But his…

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  • How Gravity Controls Health and Mind with Dr. Brennan Spiegel

    Dr. Brennan Spiegel, Director of Health Services Research at Cedars-Sinai and Professor of Medicine and Public Health at UCLA, author of the book Pull, explains why illness is often a failure to manage gravity. He describes how our relationship with gravity defines strength, balance, digestion, mental stability, and emotional health.  Take the Gravotype Quiz at…

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  • Harvard Professor and former CEO of Medtronic, Bill George, on How Leaders Should Manage Challenging Times

    Bill George, former CEO of Medtronic and Harvard Business School Executive Fellow, explains how leaders can stay grounded, principled, and effective in chaotic times. “It’s a world of chaos and it requires a very different kind of leader than in more stable times.” The skills that once mattered (process control, long-term plans) are now secondary…

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  • Byron Loflin on CEO Readiness: How Boards Decide Who Gets the Top Job

    Byron Loflin, Global Head of Board Advisory at Nasdaq and co-author of CEO Ready, explained on the Strategy Skills Podcast why many talented executives never make it to the top. “ Because you perform well isn’t going to automatically get you the job.” Boards are looking for more than results. They look for humility, curiosity,…

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  • Phil Gilbert on How Design Thinking Rebuilt IBM and Reached 400,000 Employees

    Phil Gilbert led one of the most significant cultural transformations in corporate history, as IBM’s General Manager of Design, he helped the 400,000-person company reinvent how it thinks, listens, and builds products. In this in-depth interview, Phil shares the playbook behind “Irresistible Change”, his approach to scaling design thinking, transforming culture, and helping teams adopt…

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