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Long-form essays, field notes, and frameworks from the FIRMSconsulting team — published weekly.

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Published weekly
  • Associate Director of Culture and Change at BCG, Philip Jameson, on Why Most Transformations Fail

    Philip Jameson discusses why most organizational transformations fail despite strong strategic intent, significant investment, and broad awareness that change is necessary. Drawing on his work at Boston Consulting Group and the research behind How Change Really Works, Jameson argues that the core problem is often not strategy itself, but a poor understanding of “how humans…

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  • Joe Pine, Author and Lecturer at Northeastern University, on the Future of Business

    Management advisor and author Joe Pine explores a question that sits beneath most business strategy discussions but is rarely addressed directly: what business is ultimately for. Drawing on decades of work spanning mass customization, the experience economy, and his latest research on transformation, Pine argues that many companies misunderstand the real value customers seek and…

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  • Executive Skills That Still Matter in the Age of AI

    We host a podcast, Strategy Skills, where we interview senior thinkers across business, strategy, and increasingly, artificial intelligence. There is one question I have been asking the guests for some time now. The question is some version of this. Given everything you have just told me about the trajectory of this technology, what skills should serious operators…

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  • Nobody Decides to Become Irrelevant. Are You Becoming a Phone Booth?

    Nobody Decides to Become Irrelevant. Are You Becoming a Phone Booth? Do you remember phone booths? I do. They were everywhere. On city sidewalks, inside diners, in hotel lobbies. You planned around them. You remembered where they were. If you needed to make a call and you were away from home, you found one. I…

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  • Growth at Scale in the Age of AI (with McKinsey’s Marc Canal)

    Marc Canal, a partner at the McKinsey Global Institute, examines how long-term economic progress is built and what current shifts in AI, demographics, and productivity mean for senior leaders. He explains that consulting is less about analysis than it appears and more about trust, judgment, and the ability to frame relevant questions. Building a small…

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  • Former C-Suite Executive and Advisor to Fortune 100 Leaders Amy Leneker on How to Lead and Live with Less Stress and More Joy

    Amy Leneker, a former C-suite executive and advisor to Fortune 100 leaders, examines a common assumption in corporate life: that stress is an unavoidable cost of success. She argues that this belief is flawed, noting that when leaders feel disconnected from their values and priorities, “it doesn’t feel like you’re succeeding.” The discussion centers on…

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  • Growth and Innovation at Scale, with Former IBM, Microsoft, and Salesforce Executive Jason Wild

    Jason Wild discusses the discipline of building and scaling businesses through careful capital allocation, operational focus, and a clear understanding of risk. He explains how leaders often misjudge growth by pursuing expansion without fully understanding the underlying economics, noting that “growth only creates value when the returns exceed the cost of capital.” He emphasizes the…

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  • Dr. John La Puma on the Hidden Health Costs of Indoor Living

    Dr. John La Puma discusses how everyday environmental choices shape sleep, cognition, and long-term health. Drawing on research from medicine, neuroscience, and environmental science, he explains why many professionals unknowingly experience what he calls “cognitive drag,” the gradual decline in mental clarity caused by indoor lifestyles, poor light exposure, and excessive screen use. A central…

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  • How to Build a Sustainable Career Competitive Advantage (Even After 40)

    Developing a sustainable and realistic competitive and comparative advantage in your career is challenging. Everyone reading this understands how difficult and tiresome it is to upgrade your profile and skill set so that you remain attractive to your organization and clients day after day, week after week, and year after year. And it is not…

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  • BCG’s Julia Dhar on Why 70% of Major Change Efforts Fail

    Julia Dhar, Managing Director at Boston Consulting Group and founder of the firm’s Behavioral Science Lab, joins us to discuss why most organizational change efforts fail and what leaders can do differently. Drawing on behavioral science and her work advising major organizations, she explains why the challenge of change is rarely about strategy alone and…

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  • The first MasterPlan Annual (MasterPlan 365) session with the new group

    Yesterday, we had the first MasterPlan Annual (MasterPlan 365) session with the new group. The first session is always interesting. At the beginning of the call, we explained two things we wanted to focus on. The first question was what was your trigger moment to enroll in the MasterPlan program? The second question was whether clients…

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  • The Invincible Brain with Johns Hopkins Professor Dr. Majid Fotuhi

    Dr. Majid Fotuhi, neurologist, neuroscientist, and adjunct professor at Johns Hopkins University, has spent decades studying how the brain ages and what determines whether cognitive performance declines or strengthens over time. In this discussion, he challenges one of the most widely accepted assumptions about aging: that deterioration of memory and thinking is inevitable. The evidence,…

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